系列

Happy Diamonds

1976年,品牌工坊迸发出源源不断的能量。他们从大自然中汲取不竭灵感,设计出再现瀑布美态的钻石。美妙钻石如同瀑布中闪闪发光的水滴“Happy Diamonds”设计理念由此诞生。自由无羁,快乐倍增。

特色

传奇的灵动钻石

70年代中期,Chopard萧邦突破制表和奢华珠宝业的准则,随着社会自由化为标志的时代变革而不断发展。Chopard萧邦向这段铸就其地位的辉煌历史致敬。

[Music playing]

(On-screen text : Legacy)

(Ripped paper effect on screen, revealing different photos and jewellery underneath.)

(On-screen text : Every once in a while…)


Every once in a while, an idea emerges that can change perceptions.


(Collage-like animation of various images with a car and a camera)(On-screen text : Action!)

(Animation of an astronaut with a moon as a face in outer space. A hand with a bracelet appears from the left side.)

(On-screen text : Story)


This is a story like no other.


(The hand touches the letter O in the word "story" and turns it. The image is ripped up.)


A story from the Maison Chopard.


(On-screen text : Chopard)


(The image is ripped up and jewellery items and images relating to Chopard appear.)

(On-screen text: Diamonds are happier when they are free)

(On-screen text : Happy diamonds – Geneva, Switzerland – Le petit-fils de L.U. Chopard & Cie SA)


"Happy Diamonds" is the story of an invention.


(On-screen text : The story of an invention – with a description of the manufacturing processes by which they are produced)


One that revolutionised the world of watches and jewellery.


(Various Chopard watches)


It all began in the 70s.


(On-screen text: 1970’s)


At a time of freedom, from radical change emerged pure creativity.


(Colourful splashes of paint)


As Chopard set new horizons, dreams were set free.


(Views of a snowy mountain, palm trees and blue skies, a bridge)(views of a surfing woman, a roller-skating woman)


Music rocked the world.


(View of artists of the time)


The way we live and work was transformed.

(Views of people working)


We watched films that redefined cinema.

(Views of the Hollywood sign, a crying woman watching a film)


We travelled faster than ever before.

(View of a hand on a steering wheel, view of a bridge from a car)

(View of a concord airplane)


Fashion empowered women.


(Pictures of models)


Feminism made waves with impact.


(View of women’s marches)


Inspiring women changed the world.


(View of women speaking to journalists)


Women had power.


(On-screen text : Power.)


(On-screen text : Chopard)


With Chopard, diamonds were set free.


(Animation of a hand holding a diamond on the finger tip)


A freedom embodied by Karin and Caroline.

(Photos of Karin and Caroline)


Determined to make Chopard a force to be reckoned with.


(The letter "C" of the word "Chopard")


Their elegance and authenticity infused into the creations.

(Photo of Karin wearing a glittering earring and making jewellery)


In a realm dominated by classic style, a breath of fresh air came through the Maison. With an avant-garde idea thought to be too complicated, unleashing the freedom to create, the impossible became a reality.

(On-screen text : Avant-garde)

(Different views of diamonds)

(On-screen text : Reality)


Deep in the Black Forest, sunlight glistening on a waterfall.

(Animation of a black forest, with a magnifying glass close-up showing diamonds falling)


A vision of diamonds seized by Chopard.


(On-screen text : Chopard)


A phenomenon in a watch.


(Various Chopard watches)


An innovative twist. Diamonds spinning freely, liberated from the shackles of their past.


(Diamonds dance across the image)

(The letter "C" of "Chopard" forms in a starry sky)


These diamonds are happier when they are free. An incarnation of independent women for generation after generation to be free, to be happy.


(Various photos of women wearing Chopard jewellery)

(On-screen text : Happy)

(On-screen text : Chopard)

(On-screen text : Archives / Films credit)

(On-screen text : © Rights reserved)

邂逅品牌工艺大师

我们的工匠大师

Chopard萧邦工匠以独特的专业技艺打造旋转钻石。灵动钻石自1976年由品牌创新呈现,表盘上自由旋转的钻石归功于钻石编舞家的才华和创意巧思。